Appreciation for everyone

Challenge

Our initiative includes the development of a bespoke employer campaign aimed not only at attracting new talent, but also at highlighting to existing employees how indispensable their daily contribution is.

The aim is to create a working environment that fosters engagement and appreciation for all employees.

Building bridges: New employer brand

Solution

Together, we develop a unique employer brand that not only acts as an internal unifying element for two identities, but also attracts new employees externally to a previously unattractive category. This measure aims to create a strong common identity that strengthens employee loyalty and at the same time has a positive effect on recruiting.

Let's get in touch!
Felix Bartels
Felix Bartels
CMO
Serviceplan Group
Let's get in touch!

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