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Top 4: Our Cannes Cases 2023
4 cases, 4 talents: Which cases have a good chance of winning a Lion in Cannes? Our young talents present exclusive stories behind the campaigns and share their personal highlights.
"A Few Degrees More" for Leopold Museum Vienna
In cooperation with the climate research network CCCA and Wien Nord Serviceplan, the Leopold Museum puts selected paintings by Klimt, Schiele and Co. in a slanted position to draw attention to the dramatic effects of global warming as a result of climate change. Because a permanent increase in temperature by just a few degrees can drastically worsen our quality of life.
"90 Minutes of Air Conditioning" for Midea
During a heatwave, NYers will go to see ANY movie just for the AC. So, our partners at Pereira O’Dell made a whole movie about that. Just that. Welcome to the longest product placement in the history of film! Brought to you by NY’s favorite AC, The Midea U.
“WASTECARE™” for AIZOME
Japanese-German textile startup AIZOME have partnered with Serviceplan Innovation to launch WASTECARE™, a premium skincare product made from wastewater sourced from AIZOME’s textile dyeing factory.
"Decoded" for O2 Telefónica
'CAN DO DECODED' is the first brand book that contains the DNA of real game changers. Developed by Serviceplan Bubble for telecommunications service provider O₂ and written by bestselling author Benjamin von Stuckrad-Barre, it expresses the brand's aspiration to constantly question the rules of the telco market and improve them for its customers.
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