Without sound information, traditional marketing approaches lead to using budgets ineffectively and making poor decisions based on assumptions instead of facts. Collecting, analyzing, and interpreting marketing-relevant data from reputable sources allows your business to make the right interpretations and act decisively. Our data-driven approach creates your comprehensive marketing strategy to ensure you achieve your business goals effectively and efficiently.

Security built on the best tools, data and evaluations

Our initial in-depth analysis of your business needs and goals, examines your current marketing campaigns to provide comprehensive knowledge of your business and identify key areas for improvement. Using advanced data analytics tools, our experts understand customer behavior and measure the effectiveness of your current marketing channels. As part of this deep dive into your business, we use AI technologies to predict future customer behavior and revenue trends, and identify ways to optimize going forward.

Backed by a wealth of wide-ranging, cross-industry experience, we evaluate and identify the best marketing platforms and strategies to achieve long-term success. Regular status reports and dashboards, with real-time analyses, enable your business to react quickly and easily to a changing market.

Empowered to make informed marketing decisions 

A data-driven marketing strategy is the key to your sustainable business success. And we can help you build a  tailored marketing strategy based on reliable data, so you can make better business decisions.

Let us help you maximize your business performance and boost return on investment (ROI) for marketing campaigns. Working closely with you, our team of experienced data-driven marketing consultants can create a customized marketing strategy, which incorporates the latest technology and best practices for your business.

Services

Marketing & Sales Consulting

Marketing / Sales ROI Planning

Use tools and processes for predictable sales success.

Data-Driven Media Planning & Optimization

Plan and book in an agile way - through data-driven, real-time media planning.

Ideation & Campaigning

Find the central idea that captivates your target groups.

Market Insights

Take your media strategy to the next level.

Commerce & Retail Consulting

Explore your sales potential on digital marketplaces.

Let's get in touch!
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Stéphane PERROT
Serviceplan Paris
Managing Director
Let's get in touch!
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