You probably didn’t know it but skateboarding, yoga, or the drums have more in common with investing than what meets the eye.Indeed, whichever the activity, they both take time until you get results. This is the observation on which was based, the latest campaign of Treetop Online, an accessible and direct investment platform on the stock market.

Created by Serviceplan, the said campaign consists of three videos for YouTube, Instagram and Facebook. Each of them compares a discipline with investing. The creative department of the House of Communication has thus compared skateboarding, learning to play the drums and yoga with the services offered by TreeTop Online.

The media plan and media buying were supported by Leadist, while programmatic was carried out within the House of Communication by Mediascale.

Client: TreeTop Online
Contacts: Jean-Noël Chamart, Julien Palissot, Ieva Brinkmane, Marion Min
Agency: Serviceplan
CD: Quentin Watelet
ECD: Benoit Vancauwenberghe
Creative / Art Director: Louis Roba
Creative / Copywriter: Alexandre Grevesse
Strategic Planner: Robbe Vandendooren
Account: Augustin Ide
Head of Production: Marc Van den Bossche
Production: Les mecs
Producers: Jesse Vander Meersch, Yousri Mekroum
Director: Max Pauwel