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Featured
  • Fuelled by Data: Driving the Future of Automotive Marketing

    Automotive marketing must be smart and data-driven. The data architecture required for this depends heavily on the market environment and manufacturer strategy.
    09.Sep.2025
  • The Courage Playbook: 5 Ways to Build a Culture of Bold Thinking

    In today’s fast-changing world, standing still is the biggest risk. For businesses to thrive, they must embrace change, drive innovation, and question everything – all of which require courage.
    27.Aug.2025
Latest Cases
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    Leroy Merlin - Sustainability and Performance

    Leroy Merlin reduces digital platform emissions with Mediaplus, Adform, and eScope3, combining sustainability and performance for greener and more efficient advertising campaigns.
    06.Aug.2025
  • Bialetti - È sempre Bialetti

    Il caffè perfetto per ogni occasione? È sempre Bialetti. A casa, a lavoro, dovunque tu voglia, grazie a Bialetti hai il caffè ideale per ogni momento.
    06.Aug.2025
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Featured
  • Best Brands Launches Volume Four: Authentic Marketing Meets Artificial Intelligence

    The volume, curated by journalist Giampaolo Colletti, analyzes the winning strategies of ten Best Brands: Amazon, Booking.com, Coca-Cola, Enjoy, Kinder, Mulino Bianco, Playstation, Plenitude, Samsung, and Subito—exploring how they preserve their authenticity in a rapidly evolving technological landscape.
    26.Aug.2025
  • AI Roadshow - Take Control of your Digital Future

    Hosted at the House of Communication, located in Via Roncaglia 12, Milan, the event brought together professionals from the fields of marketing, communication, and innovation to explore the tangible impact of Artificial Intelligence on business processes and customer experience.
    26.Aug.2025
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Serviceplan Group closed the 2024/2025 fiscal year with €866 million in revenue, marking a 6% increase over the previous year.

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