Milano, 29 settembre 2026 – Serviceplan Group has been named Independent Network of the Year at the 2026 D&AD Awards, among the world's most prestigious accolades celebrating creativity, design and innovation in communication.

The recognition reinforces the Group's position as one of the leading global players in the industry and rewards its ability to combine creativity, effectiveness and innovation through the House of Communication model, which brings together all communication disciplines under one roof.

This achievement was driven by a total of 1 Yellow Pencil, 7 Graphite Pencils and 4 Wood Pencils, awarded to campaigns developed by various agencies across the network. Among the most recognized projects were Breastmilk Money for Herconomy, an initiative that turns breastfeeding into a tool for women's economic empowerment; Non Disclosure Austria for Austria Tourism, which transformed the concept of secrecy into a tourism attraction strategy; I WOOL SURVIVE for Grindr; and The Period Uniform, a project addressing menstrual awareness in schools through an innovative and inclusive approach.

Widely regarded as one of the most respected awards programs in the creative industry, the D&AD Awards recognize the best work in advertising, design, craft and innovation each year, awarding the iconic Pencils only to projects that meet the highest standards of excellence.

“This recognition celebrates a creative culture rooted in courage, collaboration, and the ability to tackle meaningful challenges through innovative ideas. Being part of a network that has reached this milestone is a source of immense pride and an inspiration to keep exploring new perspectives, new languages, and new ways of creating meaningful impact”, comments Stefania Siani, CEO and CCO of Serviceplan Italy.

With this latest achievement, Serviceplan Group further strengthens its position as one of the most awarded independent creative networks worldwide, reaffirming the value of a culture that puts ideas at the center and fosters collaboration across expertise, markets and disciplines.