CMO COUNCIL MEMBERS 2026

Valérie Morfitis


ADS & DATA
CEO

Nathalie Erdmanis


AG INSURANCE & AGEAS
Director of Sustainability

Isabel Henderick


ALDI

Managing Director Marketing & Communication

Valérie Delaby


ALKEN MAES 
Marketing Director

Koen Baecke


ARGENTA
Director Marketing & Sustainability

Jonathan Romain


BANCONTACT PAYCONIQ
Chief Marketing Officer

Nele Peeters


BEBAT

Deputy CEO

Mandy Perrone


BEBAT
Head of Marketing & Digital Services

Jeroen Buys

BEKO
Marketing & Communications Manager Belux

Ewoud Van Der Heyden


BMW GROUP

Marketing Director

Christine Jean

BROCOM
Managing Director

Andy van Hassel

IN-LITE OUTDOOR LIGHTING
Global Marketing Director

Francesca Arcangeli

CAMPARI
Marketing and Channel & Customer Director 

Yannick De Bièvre

CARREFOUR
Director of Marketing, Customer Services & Analytics

Naomi Osorio Galan

COCA-COLA
Senior Manager Media Operations 

Anouk Van Hauteghem


COCA-COLA

Senior Marketing Director Europe

Bart Nyns


D'IETEREN
Marketing Manager Volkswagen Passenger Cars & Commercial Vehicles

José Fernandez


D'IETEREN
Chief Customer Experience, Marketing & Digital Officer 

Rick Nijhuis


DANONE
Global Marketing Transformation Director

Ellen Helsen


DCM
Marketing Manager

Aude Mayence


DELHAIZE
VP Marketing & Digital 

Olivia Devuyst


E5
Marketing & E-Commerce Manager

Louis Chalabi


EDGARD COOPER
Chief Marketing Officer

Marion De Decker


EGGO
Chief Marketing Officer

Florence Muls


ENGIE
Chief Communication & CSR Officer 

Fiona Amoroso


FBD GROUP (IXINA)
Marketing & Communications Manager

Kris Van Den Steen


FEDERALE ASSURANCE/VERZEKERING
Chief Marketing Officer

Dimitri Peeters


GROHE
Marketing Director Belux

Aksana Petrova


GROUPE SEB (TEFAL)
Marketing Director Groupe Seb Belgium, Luxembourg

Niko Huysegoms


HUSQVARNA (GARDENA)
Managing Director Benelux 

Reyndert Coppelmans


ITSME
Country Manager BE

Vanessa Barba


JACOB DOUWE EGBERTS
Marketing Director Northern Europe

Bart Hullebroeck


KÄRCHER
Sales Professional & Marketing Director Region Central Europe

Patrick Kindt


KBC
General Manager Communication

Noël Heinink


L'OREAL BENELUX 
Marketing Director Benelux

Sylvie Quertainmont

LACTALIS
Marketing Director

Elke De Vuyst


LIDL
Head of Marketing

Kris Michiels


LOTERIE NATIONALE
VP Brand Marketing & Communication

Hendrik Van Steendam


LOTUS
Global Brand Director Natural Foods

Erik Kasper


MARS PETCARE (ROYAL CANIN BENELUX)
Marketing and E-com Director 

Britta Rym


MAXEDA DIY (BRICO PLAN-IT)
Marketing Director

Michele Laghezza


MIELE
Marketing Director

Caroline Baume


ECOTONE 
CMO 

Marie-Laure Danican


NESPRESSO

Marketing Director 

Maxime Debauche


NESTLE PURINA PETCARE
Marketing Manager

Natacha Ghesquière


PURATOS

Global Product Manager Sourdough

Bert Robbens


Q8 NORTH-WEST EUROPE 
Fuel Performance & Customer Care Manager

Maxime Parein


SAMSUNG HOME APPLIANCES
Head of Marketing Home Appliances, Benelux

Davy Moons


SAMSUNG MOBILE
Head of Marketing

Carole Jean


SPADEL
Marketing Director Benelux & France

Valentine Desclée


STABILO INTERNATIONAL
Marketing Manager

Antonine Seynaeve


STICHTING TEGEN KANKER
Marketing & Communication Manager

Caroline Manet


SUNTORY (SCHWEPPES)
Head of Marketing Benelux

Sylvie Irzi


TELENET
VP Brands, Communication & Reputation

Marilyn Debisschop


TELENET
Director Brand & Marketing Communications

Olivier François


TOO GOOD TO GO
Associate Director of Marketing North Europe

Pascale Van Leeuwen

UNILIN
Global Brand Director

Charlotte D'Hoogh

VERSUNI (PHILIPS)
Marketing Manager Espresso

Sabrina Heymans

VERSUNI (PHILIPS)
Senior PR, Influencer Marketing & Social Media Manager Benelux

Martine Taeymans

VOKA
Director Marcom

Isabelle Michiels

HYUNDAI BELUX
Ex-Marketing Manager Hyundai

Aline Lemaire

Consultant

Sabine Schmittwilken

Consultant

Thomas Vaarten

BELIVING
Director Marketing & Digital

Pauline Kinet

AXA INSURANCE
Head of Communication, Brand & Sustainability

Kristof Duran

BE-AT
Marketing Director

Kristine Verhelst

D'IETEREN
Head of Media & Communications

Mieke De Laat

MCCAIN FOODS
Marketing Manager Retail

Jean-Baptiste Aubry

MEDI-MARKET
Marketing Director

Stefanie Arts

MERCIER VAN LANSCHOT
Head of Marketing & Communication

Luc Van Wichelen

MONDELEZ
Consumer Experience & Media Lead - Northern & Western Europe

Lien Declerck

NESTLE WATERS BENELUX
Marketing Manager

Gwendoline Henusse

NICKEL
Head of Marketing and Communication

Miguel Aguza



ORANGE
Consumer & Business Communication Director

Annelies Evens

RECUPEL
MarCom Manager

Tamara Daumerie

SPADEL
Media Manager

Benjamin Sekkai

STELLANTIS
CMO Director

Alexandra Monet

TOYOTA BELGIUM
Marketing & CX Director

Gilles André

VEOLIA
Head of Marketing

Sandrine Delcourt

VISIT WALLONIA
Directrice Marketing

Sara-Jane Deputter

VLAAMSE OVERHEID
Directeur Communicatie & Marketing

Calixte des Lauriers

YAGO
CMO