Ca spring campaign

Mediaplus launches a new spring campaign for C&A

28.04.2023

Mediaplus (media and programmatic agency of Serviceplan Group) developed a brand new media campaign for their client C&A. The goal is to promote C&A’s linen collection, to honor the progress towards the summer. The campaign runs from 20th of April to 3rd of May, with the objective to drive traffic and sales in store and online and strengthen their brand pillars of style (timeless and modern fit) and value (quality and durability). The message is to inspire clients to try out versatile linen looks! The campaign was distributed by print and on tv.

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Cassandra Tsigros
Cassandra Tsigros
Marketing Manager
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