Back to school with C&A and Mediaplus
31.08.2023
As the summer days gradually give way to the crisp air of fall, C&A has launched its Back-to-School season in Belgium together with Mediaplus, the media agency of the Serviceplan Group. With a renewed commitment to providing the latest fashion trends and excellent shopping experiences, C&A is geared up to become the go-to destination for kids and parents alike.
This Back-to-School season, the brand is taking it up a notch by curating a dynamic collection that seamlessly blends style, comfort, and practicality. C&A is also introducing special prices throughout the Back-to-School period. This includes exclusive offers for loyalty program members, ensuring that C&A customers receive even more value for their money.
Mediaplus is in charge of the mediaplanning and set up a television and OOH (around the top stores) campaign in addition to the digital campaign.
