Check ALDI and Serviceplan’s new fresh campaign
21.04.2026
Together with its creative partner Serviceplan, ALDI is inviting customers to check the origin, quality and price of its extensive fresh produce range in a new campaign.
For the second year in a row, the discounter has opted to use the catchy “check check check” jingle: a remake of (Shake, Shake, Shake) Shake Your Booty by KC and the Sunshine Band, recorded by Belgian singer Gene Thomas.
To put the spotlight on fresh products, Serviceplan and ALDI are rolling out a revamped TV commercial, an extensive social media campaign and eye-catching visuals.
The 360° media approach includes TV, digital assets, radio, (D)OOH, social media, print, and ALDI's own channels (website, POS, flyers). Check! ✅
