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Featured
  • What AI agents can already do for companies

    AI agents are transforming how businesses are managed – they not only deliver efficiency, but also a genuine strategic advantage.
    21.Aug.2025
  • Our path to becoming a global data powerhouse

    Meaningful data is essential for future-oriented decisions, yet many advertisers hesitate to store their data in centralized in agency databases. Mediaplus takes a different approach: with Data-Mesh, clients maintain control over their data while also enabling its use for specific projects via an interface or data pipeline.
    20.Aug.2025
Latest Cases
  • Vorlage Website_quadratisches Vorschaubild_1500x1500px - 9

    Schlumberger | Sparkling Spring​

    Schlumberger is taking advantage of spring with a data-driven campaign that positions rosé sparkling wine as the drink of the season. Controlled by weather, time, location, and consumer behavior, the campaign hits the mark just when people feel like enjoying a glass of rosé. Digitally planned, real impact—from city light displays to actual sales in grocery stores.
    21.Aug.2025
  • Leopold Museum | WE ARE MANY

    Together with the Leopold Museum, we are making an artistic statement for diversity and tolerance – WE ARE MANY.
    21.Aug.2025
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As markets fluctuate, supply chains are being reconsidered, and AI is reshaping our lives, we believe in the power of communication. In this issue, you’ll find articles on rising expectations for agencies, CEO positioning, and the future of the Brand “Made in Germany”. We explore key questions: How can brands create emotional resonance? And what strategies should they use to connect with Gen Z?

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