In this edition of TWELVE Mail, we explore how creativity can connect brands with people in ways that are relevant, lasting — and built to make a difference. We introduce former and new Sparkies and Young Lions who are shaping the creative future. Plus: AI agents as brand guardians – and how we find our bearings amid the rapid evolution of our industry.
What does brand management mean to an entrepreneur? Cihan Anadologlu, cosmopolite, published author, bar and restaurant owner, on selling what and who you are.