Brands can win attention, but true impact comes when behavioural science bridges the gap between intention and action – turning awareness into behaviour.
More marketing organizations are scaling AI — shifting the power axis between machine, brand and human. The real challenge begins where transformation reshapes team identity and ways of working.
Serviceplan Group & Phrenos Win EU Commission's Flagship Contract
Serviceplan Group with Phrenos win European Commission’s flagship 360° communication campaigns contract managed by the Directorate-General for Communication.
