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    A key theme at this year's SXSW conference is what AI is doing to the humans on the other end.
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    AI is revolutionizing media planning – but without human emotions, it remains incomplete. Azhar Siddiqui on the limits of machine logic.
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TWELVE Mail Issue 21 focuses on the CMO Barometer 2026 – and on a clear message: AI has become a key management task in marketing.
TWELVE Mail | Issue #21
  • Serviceplan Group Ranked #1 in WARC Creative 100 and Media 100

    Serviceplan Group has once again secured the top position among independent agency networks in both the WARC Creative 100 and WARC Media 100.
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  • Mediaplus Launches Joint Venture Mediaplus Singapore

    Mediaplus launches Mediaplus Singapore, a joint venture with The Media Shop, expanding the Serviceplan Group’s partner-led agency network across APAC.
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