#1 in WARC Creative 100 and Media 100
Serviceplan Group Ranked #1 Independent Network in WARC Creative 100 and Media 100
13.03.2026
Munich, 13.03.2026 – Serviceplan Group has once again secured the top position among independent agency networks in both the WARC Creative 100 and WARC Media 100, repeating last year’s success. At the same time, Mediaplus Munich, part of Serviceplan Group, achieved a major milestone by being named the #1 independent media agency worldwide, ranking #3 overall in the WARC Media 100.
The WARC Creative 100 and Media 100 are widely considered the global benchmark for marketing excellence. The rankings track results from the most prestigious creative and media award shows worldwide, providing an independent measure of the industry’s most consistently awarded agencies, campaigns, and networks.
Serviceplan Group’s dual leadership across both rankings underscores the growing importance of integrated thinking across creativity, media, data and technology in today’s marketing landscape.
“Being ranked the number one independent network in both the WARC Creative 100 and Media 100 for the second year in a row means a lot to us and makes me incredibly proud of our teams,” said Alexander Schill, Global Chief Creative Officer & Partner, Serviceplan Group. “It proves that creativity grows strongest where different disciplines and perspectives come together.”
WARC Creative 100
Serviceplan also achieved outstanding results in the WARC Creative 100, confirming its position as one of the most awarded creative agencies worldwide.
- Serviceplan – #1 Independent Agency
- Serviceplan Group – #1 Independent Network
Among the Group’s top-ranked campaigns are PRICE PACKS (#5), Rainbow Wool (#20), Animal Alerts (#23) and Breastmilk Money (#61).
The brands behind the winning work — PENNY, Schäferei Stücke and PetPace — also secured spots in the WARC Creative 100.
Alexander Schill added: “In our competitive, technology-driven industry, creativity remains the true differentiator. Being ranked number one in the WARC Creative 100 again confirms that our way of working — bringing different disciplines and perspectives together — continues to produce impactful ideas. This recognition belongs to our teams, partners and clients who believe in the power of ÜberCreativity and practice it every day.”
WARC Media 100
In the WARC Media 100, Mediaplus Munich continued its remarkable track record:
- #1 independent media agency worldwide
- #3 overall media agency globally
- Ranked #1 independent agency for four consecutive years (since 2023)
Serviceplan Group also retained its long-standing leadership position in the network ranking:
- #1 independent media network worldwide
- #8 overall network globally
- Ranked #1 independent network in media for nine consecutive years (since 2018)
Max Schöngen, Global Chief Creative Officer & Partner, Mediaplus Group, commented: “Seeing Mediaplus named the #1 independent agency worldwide for four consecutive years in the WARC Media 100 is a testament to teams pushing boundaries with work that drives real impact and growth for our clients. Ranking #3 overall sets a new benchmark for creative media and makes me incredibly proud of our teams, partners and clients.”
With these results, Serviceplan Group once again demonstrates the strength of its integrated House of Communication model, where creative, media, data, consulting, experience and technology work together to deliver impactful solutions for global clients.
