SXSW 2026 shows how AI reshapes emotions, culture, and consumer behavior, pushing brands to rethink how they connect with consumers in an age of emotional outsourcing.
In a world full of change, brands that build trust and offer guidance are the ones that win. The new TWELVE Mail shows what makes brands successful today.
How can we continue to grow while shaping a positive, people-centered future? We believe there’s only one answer: together. A world driven by collaboration is more innovative, more resilient, and more prosperous.
Being CMO has never been easy. Into 2026, it’s paradoxical: lead your brand through a tech shift, while stewarding creativity, human insight, and brand emotion.
Brands are under constant scrutiny. Attention is fragmented, platforms follow their own rules. Mediaplus CEO Matthias Brüll on modern brand management.
In our Elevator Pitch series, creatives and consultants talk about who they are, what they do and what motivates them – and why strong brands are built by strong personalities.
