Facit Group - Customer Insights Research

Welcome to Facit Group

Good marketing needs good insights. Facit Group is an independent expert for customer insights and brand and communication insights within the Serviceplan Group.

 

Facit Research and Facit Digital, both full-service research agencies, apply innovative qualitative and quantitative methods to realize projects and consulting throughout the entire marketing funnel and product lifecycle. 

Facit Research

Best Insights Build Best Brands

Branding and communication, value-based target groups and advertising impact in different media channels

  • Impact of brand and communication
  • Effect of value-based communication
    (brand dimensions, advertising media, campaigns)
  • Fundamental advertising interactions and
    their effects in different media channels

Facit Digital

We Help Our Clients Live Customer Centricity

Customer- und User Experience, digital products

  • Product innovation and ideation
  • Market potential, segmentation and personas
  • Content strategy
  • UX school & enabling
  • UX strategy & management
  • UX optimization
  • Accessibility
  • International UX research
Let's get in touch with us!
Felix Bartels
Felix Bartels
CMO
Serviceplan Group
Let's get in touch with us!
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