What we offer
Agency collaboration. But reimagined.
At Serviceplan Group, our customized agency model is built around your business - not ours. And it’s built to flex.
Whether you need a specialist hand-picked team or a fully dedicated agency entity, the model scales seamlessly to match your ambition and complexity. You get a dedicated leadership team, modular expert units, and an agile setup that adapts to your internal structure, speed, and goals.
Transparent, scalable, and impact-focused: this is agency partnership reimagined.
Just another agency won’t help. A customized agency will.
Change is constant.
Marketing operates in constant transformation, and fragmentation only adds friction, slows decisions, and dilutes impact.
Pressure is rising. AI and data is changing the game: integration is an imperative. Budgets are tightening: faster results are expected with fewer resources. In-housing is often slow and costly, while outsourcing breaks ownership and learning.
The answer: a bespoke marketing operating model built for speed, ownership, and impact.
The reason why
Where there’s flux, you need to flex.
Agile by design
A fluid structure that adapts as fast as your market.
Lean and focused
Exactly the expertise you need, with no unnecessary layers.
Ahead of change
Market Intelligence built in, so you stay proactive, not reactive.
Future-proofed expertise
Specialists who evolve with your priorities.
Flexible and transparent
Full visibility on cost, performance, and scale.
Tailored tech stack
A technology backbone that connects your tools and teams seamlessly.
Build to scale with you.
Designed around your needs.
Not every brand needs a 20+ people task force. Sometimes you just need a sharp specialist pod, sometimes a fully dedicated agency.
Pick the setup that matches where you are - and where you want to go.
Lean, agile and built for quick wins.
A sprint of up to 90 days delivers fast, focused results and paves the way for our next level solutions. Supported by AI-driven audience insights and basic attribution.
Ideal for: Pilot projects, PoCs, smaller campaign, vertical and out-of-the-box projects.
Like: Launching a new product with a strategic, performance-driven campaign to validate audiences and messages.
Need a vertical take-off for your next campaign?
→ Start with the Starter Setup for efficient results.
Balanced expertise for expanding needs.
A team of 5-8 specialists across different disciplines to deliver cross-channel performance - enhanced through predictive analytics, CRM-driven personalization and programmatic execution.
Ideal for: Multi-touchpoint campaigns and mid-sized projects.
Like: Always-on marketing for a growth brand - integrating services like media, CRM and content into one coordinated, data-informed setup.
Need a team that flexes with your growth?
→ Choose the Core Setup for modular, multi-disciplinary power.
Comprehensive support for complex challenges.
A 10-15 person team covering different disciplines for full-scale transformation. Transitioning from campaign-based work to an always-on operating model. Includes MarTech infrastructure, governance and cross-functional teams (Creative × Media × Tech) as the standard.
Ideal for: Scaling digital maturity and transformation initiatives.
Like: Turning fragmented acitvities into a unified operating system across markets.
Need to accelerate your digital transformation?
→ Move to the Advanced Setup for integrated, scalable results.
Your own customized agency, built entirely around you.
A fully dedicated agency structure (20+ experts) exclusively designed for your brand. Completed with end-to-end automation, proprietary data and AI infrastructure and custom-built tools.
Ideal for: Large organisations seeking maximum focus, simplicity and global consistency.
Like: A multi-market setup similar to the MARCOM Engine model for BMW, where all communication streams are consolidated into one integrated agency for maximum efficiency, brand consistency and speed to market.
Need a holistic marketing operating system for your brand?
→ Go all-in with the Dedicated Agency Setup.
A customized case in point
Our work
Why work with us?
What sets us apart
1
Integrated approach combining strengths of media, creative, technology and organisational expertise under the House of Communication.
2
Wealth of experience & proven track record of delivering successful projects across various industries.
3
Trustworthiness, ethics and data governance are at the core of our offerings; collaboration is at the core of our working style.
FAQs
Need to know more?
A customized agency model is a flexible marketing setup built around your business - not predefined services. It connects strategy, creativity, media, data, and technology into one modular system that can scale up or down as your needs evolve. The result: seamless collaboration, transparency, and measurable performance.
Traditional networks rely on fixed teams and rigid scopes. A customized agency adapts - combining dedicated leadership, modular expert units, and clear governance. You get the benefits of integration and specialization without the inefficiency or silos of legacy structures.
Traditional networks rely on fixed teams and rigid scopes. A customized agency adapts - combining dedicated leadership, modular expert units, and clear governance. You get the benefits of integration and specialization without the inefficiency or silos of legacy structures.
It’s designed for hybrid collaboration. Our teams integrate seamlessly with your in-house departments, sharing ownership, tools, and data. You keep strategic control and learning in-house while gaining the speed, scale, and expertise of an external partner.
Expect faster time to value, clearer accountability, and measurable growth. With transparent KPIs, rapid-response structures, and cross-market blueprints, you’ll see improved efficiency, stronger creative output, and greater return on every marketing investment.
