The true competitive advantage comes from data analysis
In an interview with Health Relations, Karin Immenroth talks about the challenges of a data-driven transformation and the role of people in the age of AI.
TWELVE is our platform for communication, inspiration and meaningful discussion. Using a variety of media formats, we address relevant topics, share practical knowledge and experiences, present new approaches and perspectives, and provide valuable insights.
Rügenwalder & Serviceplan Give Pop Fans €100K Media Space
Rügenwalder Mühle, with Serviceplan Hamburg and Serviceplan Culture, gave Berlin pop fans €100K in media space, showing brands as enablers of culture and community.
Serviceplan Group named Independent Network & Agency 2025
Serviceplan Group was named Independent Network of the Year at Cannes Lions 2025, winning a record 19 Lions, while Serviceplan Munich earned Independent Agency of the Year.
In times of constant change, caution can quickly turn into stagnation. Discover ideas, perspectives, and developments that inspire new ways of thinking and acting.
After winning Serviceplan Spain’s first Cannes Lion, Carlos Alcácer Falcó and Irene Llorca look beyond the award and share the beliefs they've changed their minds about along the way.
A year out from the 2027 World Cup in Brazil, the useful question isn't how big women's football can get. It's who is deciding what it becomes – and where brands can credibly fit.
With our media brand TWELVE, we have created a platform that enables exactly this dialogue. As a cross-industry forum for ideas and discussion, TWELVE connects decision-makers, thought leaders, and creative minds – fostering inspiration and motivation.
TWELVE utilizes various media formats to discuss relevant topics, share practical knowledge and experiences, present new approaches, perspectives, and ideas, and provide valuable inspiration.
