© Serviceplan Group 2024
Artificial Intelligence (AI) is not only changing the way we work but also opening up new ways for growth and innovation. At Mediaplus, we see AI not just as a tool for automation and streamlining but also as a springboard to new opportunities, greater innovation, and more tailored solutions for our clients.
Our Philosophy
Our mission: Providing our clients with significant competitive advantages.
In a fiercely competitive market, it's crucial to react quickly and stand out. Innovative AI solutions support us in every way imaginable, helping you achieve your goals efficiently and at any scale.
Why Artificial Intelligence?
Efficiency
AI enables us to make tasks and processes more efficient, saving time and resources.
Scalability
With the help of AI, we can accomplish tasks on scales that were previously unattainable without significant effort.
Innovation
AI equips us with the tools to implement visions and do entirely new things that we could only imagine before. It opens doors to innovative approaches and creative solutions.
Our Focus in AI Implementation
Harness the power of AI to optimize your media planning and make your campaigns more effective.
With AI, we enhance the efficiency of your advertising efforts and create tailored ads precisely targeting your audience.
AI enables real-time analysis of campaign results and rapid adjustments to changing conditions.
Utilize AI's analytical capabilities to gain valuable insights and make knowledge more accessible.
"We don't employ AI to replace humans but to strengthen our teams in strategy, consulting, and implementation. In an increasingly complex communication landscape, it is human creativity and expertise that creates real competitive advantages – not mere automation."
Mediaplus
What Does AI Mean for Us and Our Clients?
For our clients, the use of AI means even better, more informed, and faster consulting. We strategically use AI to further empower our own people in strategy, consulting, and implementation, providing our clients significant competitive advantages in increasingly complex and fragmented communication landscapes. Those relying solely on automation and streamlining will soon struggle to stand out from ever increasing sameness in communication.
We started using AI early on, where large amounts of data from different sources need analysis. For example, to generate synergistic, impact- and efficiency-optimized media recommendations across many different channels.
Let's explore the possibilities of AI together and drive your success forward.
AI-Powered Solutions
NE.R.O. AI
Our Offering
Discover the future of marketing - Cookieless Marketing with NE.R.O. AI by Mediaplus! We provide a high-performance and scalable solution that harnesses the power of AI to tackle the imminent demise of cookie based marketing. Contact us now and find out how you can keep your marketing effective and efficient.
Growth Investor
Impact-Based Crossmedia Planning
The Mediaplus Growth Investor masters the complexity of an increasingly fragmented and heterogeneous media landscape. AI-powered, holistic, and impact-based, it identifies the media mix optimized for the strongest ROI, focusing on your brand-specific goals, target audiences, and budgets.
Emotion Engine
Implicit Emotions Signal "CREATIVE EFFICIENCY"
The Emotion Engine is the first AI application with emotional intelligence. It analyzes video creations such as TV spots and social media ads using various AI applications to predict emotional impact on the target audience.
AI in the House of Communication
AI - Integrate or lose
Dive into the future of your company with our tailored AI solutions. We optimize processes, precisely identify consumer needs, and elevate interactions to a new level.
Discover how AI is not just a tool but your strategic partner for sustainable success.
Let's get in touch!
Sabine Rössing
Mediaplus
Let's get in touch!
