The challenge:
Ready to create real impact with Creative Media?
Creative Media can create impact for your brand, too. Let's find out together how the Creative Collective can help you reach your goals.
How do brands stand out from the crowd today?
The more brands compete for their target audiences’ attention, the less actually sticks. The noise keeps growing, but the impact is shrinking. Reach used to guarantee success. Today the question is: Did people simply let the brand’s message pass them by, or did they feel truly engaged, entertained, and understood?
The solution:
Creative Media: Creativity as the strongest driver of impact
Creativity and innovation have always been at the core of the Mediaplus DNA. Instead of maximum reach, the Creative Collective works toward maximum impact through innovation, inspiration, and emotional engagement. Only brands that think about media creatively and innovatively still manage to get into the minds of their target audience and create real impact there.
Creative Media pays off:
Become the talk of the town.
Let’s unlock the Creative Media potential of your brand together. The Creative Collective team looks forward to an initial conversation with you.
Creative Media wins
Our Creative Media ideas win awards consistently. For years, the Paris-based RECMA institute has named us Germany’s most innovative media agency. Mediaplus is the best independent agency in the global WARC Media Ranking and the third-best media network overall.
“Only when creativity, media, data, and strategy come together in a single idea does communication emerge that keeps brands relevant and delivers measurable results.”
Maximilian Florian Schöngen
Global Creative Chief Officer, Managing Partner
Mediaplus Group
Our expertise for your success
Frequently asked questions about Creative Media (FAQs)
The Creative Collective is a decentralized special task force at Mediaplus. It brings together more than 50 experts from 14 countries and a range of disciplines, united by a shared mindset. It continuously develops creative media ideas that go beyond the traditional media business.
Traditional media planning optimizes reach and efficiency. Creative Media goes further: media ideas are developed to move people emotionally, tap into relevant subcultures, and get people talking about brands, with a measurable impact on ROI and brand recall.
Studies show that creativity can increase ROI twelvefold. It is also the most important advertising factor for short-term revenue growth, with an average effect of up to 49 percent.
Truly new, innovative ideas only emerge when different talents from different disciplines, cultures, and backgrounds come together and interact. Diversity is the foundation of ÜberCreativity.
Creative Media is relevant for brands that want to stand out in saturated markets, tap into relevant subcultures, or develop campaigns that are not only seen but also felt and remembered.
Cannes Lions, Festival of Media Global, Deutscher Mediapreis, IAB Europe Mixx Award und das RECMA-Institut, das Mediaplus seit Jahren als innovativste Mediaagentur Deutschlands auszeichnet, sind Belege für die nachgewiesene kreative Qualität.
Ready to set new standards?
The Mediaplus Creative Collective develops creative media ideas that set brands apart long term. Schedule a first conversation with our experts.
Let's get in touch with us!
Sabine Rössing
Mediaplus
New Business & Marketing
Let's get in touch with us!
